News Elmers prepare to pack their trunks and say goodbye

Elmers prepare to pack their trunks and say goodbye image

As Elmer’s Big Heart of Kent Parade prepares for a Farewell Weekend in Maidstone, everyone is invited to join all 82 large and small Elmer sculptures to say goodbye.

The beautiful sculptures will be brought together at Lockmeadow in the town for Elmer’s Big Heart of Kent Parade Farewell Weekend from Friday 3 September until Sunday 5 September.  All 51 of the large Elmer sculptures and 31 small Elmers from the Learning Herd can be viewed across the weekend as they are brought together for the last time.

It will also give anyone who missed any Elmers out on the trails in and around Maidstone, the chance to see all the sculptures under one roof in an accessible location. Those that have the Parade app will still be able to unlock each Elmer and reveal some exclusive exciting rewards.

Launching the farewell event, will be the Mayor of Maidstone, Cllr Fay Gooch who said:

“Elmer’s Big Heart of Kent Parade has been absolutely wonderful for everyone in and around Maidstone. These amazing sculptures are so engaging, they have brought such colour and huge excitement to everyone who has followed the trail or come across them in the town.

“The whole event has been for such a worthy cause – Heart of Kent Hospice -  and I am so pleased that all the funds raised will help this wonderful organisation which is also one of my chosen charities for my Mayoral year.

“As sad as it is to be saying farewell to these fantastic sculptures, I am delighted to be asked to see all of the Elmers together in one place reunited for the last time.”

People are invited to buy tickets and book a one-hour time slot on each day of the Farewell Weekend. Proceeds from the tickets will go to support Heart of Kent Hospice and can be bought on line at:

Until the Farewell Weekend the Elmers will still be on show in Maidstone with everyone being able to enjoy the trails until 22 August – after this they will be rounded up to say goodbye.  There are three trails in all and these take visitors all over Maidstone and together total around six miles.

At each sculpture there is the opportunity to claim a prize or reward by downloading the app as each Elmer you collect has a unique app code. Once people tap the code into their mobile device, it will reveal some rewards to be downloaded together with fun trail statistics and family-friendly challenges.

After the Farewell Weekend each sculpture will be auctioned in support of Heart of Kent Hospice which will take place on Thursday 9 September.

To find out more about Heart of Kent Hospice and Elmer’s Big Heart of Kent Parade please visit the website:

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